Analytics has taken the 21st century by storm and for good reasons. The power of analytics, enables the human mind to jump in the depths of otherwise meaningless data and conclude some really insightful information that changes businesses, markets, customer behavior and the economies. Analytics is a powerful tool that stretches human capabilities, allowing mere managers to take some very significant decisions that pave the way for innovations, products, and services.
The learning and development space is continuously growing and there is an overwhelming need by corporations to invest in L&D technologies that can enhance employee growth and take their innovation quotient to an entirely new level. One of the greatest advancements in the learning and development space has been the emergence of Learning Analytics Platform.
Learning analytics may seem like a fairly new term but the concept of analytics in the L&D industry isn’t all that novel. In fact, the LMS is a testimony to the fact that the learning and development community has since long relied on the concept of analyzing reports, building dashboards, and essentially gathering and taking in information from data so as to enhance the growth of students, employees or basically the ‘learners’.
Why is learning important in a corporate setting?
Now, the importance of incorporating analytics in the L&D space stems from the fact that employees play a critical role in the growth of any company. In a corporate environment, learning becomes very important because companies need to make sure that they impart relevant training to their new and existing employees, so that they are able to perform better in their jobs, contribute to creating innovative experiences for customers, and thereby lend a hand in building long term and sustained success of the organization. Learning programs thus are of strategic importance as they help to render employees with a number of unmatched skill-sets and in turn, impact business outcomes. Higher the efficiency of your employees, greater is the profitability of the company, it’s as simple as that. Thus training, learning and development play a crucial role in paving the success of an organization. Learning analytics comes into play as it uses data to heighten the success rate of the learning and development efforts, ensuring improved business outcomes. Learning analytics links learning with individual, team, and organizational performance. It plays a key role in building an innovative organizational structure.
The role of LAP
Simply put, learning analytics enables students to learn better and advisors to teach better. It creates an optimal environment for learning and imparting training wherein students are better able to understand their strengths and recognize their weaknesses, and at the same time, learners can get valuable insights in terms of what students seek, feedback and a lot more.
For example, with a learning analytics platform, teachers can understand, based on student activity, past performances, demographics, feedback and other such data, the set of students who require special focus. This way, they can curate their training in a way that is able to place special attention to these students so that they perform much better. This way, the training is no more generalized. It becomes customized, allowing each and every student/employee to take in more.
Such kind of an environment where students and trainers are on the same page and there is a strong communication between the two groups, really has a positive impact on the overall quality of training imparted and thereby the amount of learning that is absorbed and retained is high. There is humungous amount of digital footprint left by both the students and the teachers, and so, what learning analytics essentially does is that it uses the historical and real-time data to enhance the entire teaching experience. Today, teaching simply cannot be a one way mode. In order to gain the most out of trainings, it is imperative that institutions and corporations, employ not only good teachers by also leverage LAP technologies that serve as tools to make the learning experience more customized and suited to the needs of the learners’ community. By doing so, they create a sustained interest in learning, build a higher retention for new information. All this adds up higher motivation, more learning, and more dividends; a win- win for all.